Eat Local, America!

June 1-June 30, 2010

Eating local is not just for foodies anymore. Whether it’s “60 Minutes,” the New York Times or Tallahassee Democrat, more and more media are talking up eating local. And, more shoppers are walking the talk, both as a way to become more mindful eaters and to support the local economy.

With that in mind, New Leaf Market is hosting the “Eat Local, America!” challenge this summer, inviting area residents to focus on eating more local food from June 1 to June 30, 2010.

Eating seasonally can be a daunting task so we're doing our best to help out. Look for the local color signs to find local items throughout the store.

Four good reasons to eat local

1 - It’s good for you and tastes better, too
Locally grown food doesn’t travel far, so farmers can choose varieties based on flavor, rather than their ability to withstand a long journey.

And, by eating local foods that are in season, you eat foods when they are at their peak flavor, are the most abundant, and –typically–are the least expensive.

2 - It’s good for the economy
The money you spend on local food stays in the area as it supports the work of local farmers and retailers.

3 - It’s good for the environment
The average American dinner travels nearly 1,500 miles before reaching the plate. When you eat local food, you reduce the consumption of fossil fuels, carbon dioxide emissions and wasteful packing materials.

4 - It’s good for family farms
With each local food purchase, you ensure more of your money spent goes to a local farmer.

What is local and regional at New Leaf Market?

Local
Anything produced or grown within a 200-mile radius.

Regional
Arkansas, Louisiana, Mississippi, Alabama, Georgia, South Carolina, North Carolina, Tennessee, Kentucky

New Leaf Market carries a wide selection of locally grown and produced items including:

• Local organic & transitional produce
• Local butter, milk, yogurt, drinkable yogurt, cream, cheese
• Local eggs
• Local beef, goat, pork, lamb
• Fresh from Florida seafood
• Locally produced bread
• Locally produced pastries, muffins, desserts, bagels
• Locally harvested honey
• Local pecans
• Locally produced hot sauce
• Locally made soap

Where is local agriculture?

Local Consumer Supported Agriculture (CSA)
Big Bend CSA (year round)
Fresh eggs, herbs • 850-878-8823

Johnnie’s Gardens (March-December)
Produce, fruits, poultry • 850-442-4394
850-528-7756

Orchard Pond Organics (September-June)
Organic produce • 850-591-5766

Lafayette Street Growers' Market (year round)
Parking lot across from The Moon
1105 E. Lafayette Street, Tallahassee, FL
3 pm-dusk
Jennifer.Taylor@famu.edu

Local Farmers’ Markets
Downtown Farmers’ & Produce Market
(March-November)
Monroe Street at Park Avenue in the
Ponce de Leon Park, Tallahassee, FL
Saturdays, 8:00 am-2:00 pm • 850-224-3252
thompsal@earthlink.net • www.downtownmarket.com

Sunshine Growers’ Market (year round)
Between 4025 & 4055 Esplanade Way,
Tallahassee, FL • Mondays, except holidays,
11 am-2:00 pm • 850-245-4330
Deborah_glotzbach@doh.state.fl.us

The Growers’ Market (year round)
229 Lake Ella Drive, Tallahassee, FL
Wendesdays, 3:00 pm-dusk
850-412-5260 • Jennifer.Taylor@famu.edu

Tallahassee’s Farmers’ Market (year round)
1415 Timberland Road at Market Square
Tallahassee, FL • Tuesdays, Thursdays and Saturdays, 8:00 am-5:30 pm • 229-263-5138
kimblf0@netzero.net
www.tallahasseefarmersmarket.com

*Info from www.florida-agriculture.com/consumers/farmers_markets.htm and www.localharvest.org